There are several free and paid parking options on-site and in the immediate vicinity of Vitality Stadium:
South Car Park
Supporters may park on-site in the South Car Park, also known as the Kings Park Car Park. This costs £1 for up to 1 hour, £1.50 for up to 2 hours, £3.50 for up to 4 hours, and £5 for up to 24 hours for cars, and £4 for up to 4 hours or £9 for up to 24 hours for coaches or lorries (the coach/lorry section is at the south end of the car park).
The South Car Park charges apply 24/7, including on matchdays. This lot is cashless, with options to pay by mobile, app or phone to the number displayed on the sign. In order to pay, supporters should download either the Pay by Phone, Ringo or Just Park app. Location numbers are as follows:
- Cars – Location No. 59046
- Coaches and Lorries – Location No. 59146
Blue Badge Holders may also park in the South Car Park for free, provided they are displaying a BCP Council Disabled Tax-Exempt Vehicle parking permit (DTEV), otherwise the charges will apply.
The South Car Park fills up approximately 75 minutes prior to kick-off on matchdays, so early arrival is recommended, and it may take up to 45 minutes to clear after the game. Exit the south of the car park along Gloucester Road to avoid the Kings Park Drive traffic.
Main Stand/VIP Car Park
Supporters and sponsors with pre-arranged parking in the Main Stand/VIP Car Park will not incur charges. Free motorcycle parking is also available in this lot.
There are 27 accessible spaces in this car park, which are available for free on a first-come, first-served basis.
Avonbourne Academy
Free matchday parking (including 2 accessible spaces) is available at Avonbourne Academy (formerly Harewood College, Harewood Avenue), which is just a 1.0 km (12 min) walk from the stadium.
This car park opens 3 hours prior to kick-off on weekends and 1 hour 45 minutes prior to weekday matches, and it closes 30 minutes after the full-time whistle.
Sovereign Shopping Centre
There are 600 spaces at Sovereign Shopping Centre (Christchurch Road, BH1 4SX), which is just a 1.1 km (13 min) walk from the venue, and costs just £2 for 4 hours. In this car park, you'll be less affected by post-match congestion.
Parking Restrictions
A Temporary Traffic Regulation Order (TTRO) is in effect on matchdays which prohibits all parking (from 3 hours prior to kick-off until 3 hours after kick-off) from the roundabout at the top of Kings Park Drive to the junction with Kings Park Central Drive (right turn going across the park, past the café to Ashley Road).
Part of Thistlebarrow Road is also covered by the TTRO; notices will be displayed to confirm this.